Mike’s Mailbag: Embrace Your Inner Savage

Hola Amigo,

Fill up your cup of joe and let’s go.

What I’m Reading / Watching:

  • Savages by Ryan Holiday. A good reminder that its okay to unleash your inner beast and look like a fool in the gym because you leave a trail of sweat dripping behind you or write / study so much in one night that you forgot to sleep and can barely move your fingers the next day. I have one friend in particular who is a savage (believe me, this is a term of endearment) and unbeknownst to him, he inspires the living heck out of me. I often find myself in the gym at a crossroads thinking, what would Cody (@thefulldiary) do? He’d say “let’ er rip and let the eyebrow raisin’ begin.”
  • Stop Trying to Change Yourself by Mark Manson. An insightful read for anyone immersed in the world of personal development and struggling to truly experience any tangible results. As Mark brilliantly points out, if you remove your identity from the equation and simply focus on taking small actions and marginal improvement, you will likely experience all kinds of positive advancement in your life. However, if you keep your identity immersed in who you are and who you’re currently not but want to become, chances are your mind emphasize all the things you’re not. This is a slippery slope for your confidence and even slicker because of the vulnerable state of change you’re in. Be nice to yourself (take note of this Mike) and remove identity, insert action.
  • Drake – a man at the top of his game on a global scale showing a great deal of humility on the brightest stage at the Grammy’s. His acceptance speech was not necessarily what you’d expect from someone of his stature. I thought his words exhibited a great deal of class and shone a bright light on the country we call home.

What I’m Thinking About:

This video montage of Robert Greene – author of The 48 Laws of Power – is very grounding. Robert is a world renowned thought leader and shares his wisdom on maintaining your child-like tendencies the older you get, the ability to have two contradictory ideas in your mind without feeling uncomfortable, divulging on whether creativity comes from the conscious or unconscious mind, and where real power comes from. Stay tuned for an article I have in the works on this very topic – where does true power come from?

What I’m Listening To:California” – The Delta Saints.

Words I’m Pondering: Character, like a photograph, develops in darkness.” – Yousuf Karsh

With Gratitude & Fire,

– Wilkesy


Mike’s Mailbag: Left Foot, Right Foot.

Hola Amigo,

Fill up your cup of joe and let’s go.

What I’m Reading / Watching:

  • If Self Discipline Feels Difficult, Then You’re Doing it Wrong by Mark Manson. I’m still going to be reading this one a few times this week as I haven’t fully unwrapped  and digested it for all its worth. Why? Because the topics of self acceptance, self denial, self worth, and shame are confusing as hell for most of us to actually comprehend and put into words. They are topics that thrive in the dark, hiding out in the corners of our mind only to rear their heads out at the most inopportune times. As such, it’s going to take me some time to fully understand and comprehend my own experiences with them. Perhaps I’ll check back in on this one in a few weeks in “What I’m Thinking About” section. The good news is that as Manson breaks down in his own unique style, if you can come to grips with some ugly truths, the freedom and sense of gratitude on the other side is 110% worth it. Forewarning – Mark’s writing style is not for the easily offended and contains language your Mother might call into question.
  • What MDMA Therapy Did For Me by Tucker Max. This is is a long but extremely interesting reflection on a type of therapy that I did not know existed. I’ll let you draw their own conclusions about the substances mentioned and validity of outside the box treatments. However, what really resonated with me was Tucker’s revelation on his transition from a warrior to a builder. You won’t find this reflection until well into the read but if you make it there and are a leader in your own right, I think you’ll really find his revelation powerful.
  • Being a music guy, I am all kinds of fired up for this new Netflix documentary on the life and times of the legendary, Quincy Jones. Nominated for a record 80 Grammy awards and bringing home hardware 28 times, this should be a treat.

What I’m Thinking About:

I was on a late night heater at work last week and had my Spotify on shuffle. A song that I hadn’t listened to in a while came on – “Devil’s Whisper” by Raury. Halfway through the tune, there was a certain lyric that stopped me in my tracks, “Cause the people going nowhere are the ones that are flexin’“.

I went from being completely dialed in with the sound of background music merely a beat to keep me in rhythm to analyzing what Raury was trying to say? Truth is, I’ll never really know.

But if you’re asking me, it was a solid reminder that the “showy” ones – the ones flexin’ – are probably the ones going nowhere fast and / or masking an insecurity they’ve yet to deal with. These kinds of people are hard to miss – they’re flexing in the mirror at the gym when you look up between sets, posting manicured photos of their life and “desired” lifestyle, but really, they’re on a hamster wheel in search of external validation.

Don’t be led astray amigos by the noise around you. Stay true to yourself and your inner convictions. Stay humble. Work so hard that your life is naturally emblematic of who you are and you don’t have time, nor feel the need, to portray someone you’re not. It’s pretty easy to get sucked into all kinds of rat races but really, the only race we’re running is the one with our self. All we have to do is put one foot in front of the other.

What I’m Listening To:Nightmare” – Carmanah. This is a Vancouver Island based band that I was introduced to this week.

Words I’m Pondering: Give me 6 hours to chop down a tree and I’ll spend the first four hours sharpening the axe” – Abraham Lincoln.

With Gratitude & Fire,

– Wilkesy

Mike’s Mailbag: The Pursuit of Performance or Happiness

Hola Amigo,

Fill up your cup of joe and let’s go.

  • Kaitlyn Osmond Fight to Skate Again. This is an insanely powerful clip of an athlete I’ve always known about but frankly, never knew much about her story.

    Unless you’ve had a failure that has literally taken what you know away from you, you don’t understand how hard it is to convince yourself to get over the mental blocks, the fear. You don’t understand how alone it feels and how much you want to say that you’re fine when you know that you’re not. There’s a lot of fears that I had. It got to the point where I was questioning why I was still skating and putting myself through that. But then I go to competition and realize how much that pain and torture was worth it. My body knows that I’m happy with it. I’ve done everything I can do.” – Kaetlyn Osmond. ** Bonus points if you can name the arena in YEG this was filmed in. Safe to say many Mailbaggers have scored a few here 🙂

  • Free Solo – a National Geographic documentary about Alex Honnold free soloing what is considered the most impressive wall on earth. The center of the rock climbing universe. Find the biggest, baddest big screen you can and tune in. While the documentary focuses on the climbing, one of the deeper story-lines the film explores is the fundamental difference between humans who live their life in pursuit of performance versus those in pursuit of comfort and happiness. In my experience (and the film’s), this dynamic often plays itself in romantic relationships. I found it really interesting to watch this dynamic play out between Alex and Sanni…
  • If this isn’t the greatest hockey commercial of all time, I don’t know what it is! Kicking it back to 1998 with nothing but Labatt’s Blue and the Canadian spirit that lives inside all us all.

What I’m Pondering / Struggling With / Grown From:

The power of impermanence. The impact of the two letters “im” on the word “permanent” are a lifeline like no other. If you find yourself in a tough headspace or life has decided to give you the short end of the stick for longer than you’d like, it is very easy for your patience to go out the door. Often times, you expect change / results / to feel a different way immediately. You want the pain, discomfort, and struggle to just go away and magically feel better. However, life just doesn’t work that way.

That’s where impermanence comes in. And it came to my rescue many a times in 2018.

Remind yourself, nothing is permanent for good or for bad. Let’s say you’re flying high and opportunities & great people are abundantly attracted your way, be grateful and continue working hard to immerse yourself in situations where luck can find you. On the contrary, if you feel stuck, don’t define your entire being by how you feel in that very moment. Emotions and feelings are fleeting. They’ll pass. They’ll only define you if you let them.

Tough times don’t last. Tough people do” – Robert Schiller (Nobel Laureate). Remember that, amigos.

Words I’m Pondering: “Nobody achieves anything great in the world by being happy and cozy.” – Alex Honnold. Man, this hit me in the face like a 2×4 to the side of the head. My head is still ringing…

What I’m Listening to: So Free” – Bahamas

With Gratitude & Fire,

– Wilkesy


Mike’s Mailbag: Compete to Create

Hola Amigo,

Fill up your cup of joe and let’s go.

  • This is a really interesting read courtesy of a professional colleague of my favorite university professor at Dalhousie. The man goes by the name of Jeff Swsytun and lives in Toronto as a marketing & brand consultant. I have not met him but hope to one day. This is his take on the Palessi stunt where a New York marketing agency and Payless Shoes teamed up to create a fake store re-selling Payless shoes as $649 priced luxury shoes. While this particular event is the medium for his message, his extrapolation of the stunt as an indictment of our times is rather interesting. “Today, the majority of influencers are nobodies trying to be celebrities. Influencers are close cousins to “life coaches”. These twenty-something life coaches hang out a pseudo-science shingle with zero bona fides except their shared love of not working. More often than not, they pump-out hollow, try-to-feel-good diatribes on Instagram beneath a photo of them posing in sunshine only to return home at night to a bed in their parents’ basement before crying themselves to sleep.” Harsh? Perhaps. True? I’d say so.
  • A good buddy of mine in Toronto sent me an e-mail out of the blue in early January titled “Brett’s Year in Review”. I’d never received something like this. At the bottom of his note, he cheekishly wrote “See, even Tim Ferriss agrees with me” and included a link to this LinkedIn article. Tim’s message to readers is rather than create a list of lofty New Years resolutions, try doing a deep dive recap of the past year. I followed suit and found the exercise very useful. 2018 didn’t really feel like a peachy year but after doing a deep dive on the year that was, it reminded that things weren’t so bad. In fact, I was actually surprised and grateful for how many great things transpired amidst the struggles I encountered. 2018 in the books, 2019 top of mind. Perhaps doing such an activity might help you capstone 2018, for good or for bad, and shift your mindset into crushing 2019.
  • Dr. Michael Gervais – one of the eminent minds and thought leaders in the sports psychology / peak performance world today. The creator behind the podcast Finding Mastery and course Compete to Create. This is a company that he and Pete Carroll – Head Coach of the Seattle Seahawks – founded to create a curriculum focused on mindset training. Traditionally, this course was only offered in corporate settings but they created an online version and had their first cohort of participants from around the globe start in the fall. I was lucky enough to be a part of this cohort and completed the jam packed 2-month course. If you’re looking to pull your headspace out of the gutter and develop a winning mentality or perhaps you’re only operating at 75% of potential and want to get to 90+%, I’d highly recommend Compete to Create. All of their team are ex-Olympians or high achievers in their own right and the curriculum is easily digestible if you’re willing to put in the work. This short clip of a project Dr. Mike undertook this fall dubbed – Project Catalina – will give you a better idea of who he is and what he’s all about.

What I’m Pondering / Struggling With / Grown From:

If you’re reading the Mailbags and not just reading / listening to the material but studying the materials, putting in the work, finding tidbits to incorporate into your craft, I’m in your corner all the way and betting on you. And if not, it’s never too late to start. I got beat down in 2018. An element of victims mentality started creeping into my mindset from all the perceived failures (in actuality, lessons) that transpired in 2018. If you’re struggling with your mindset, I feel you and am 100% empathetic to what you may be going through. I’ve been there. If this is you, reach out and let’s chat. If you’re not quite ready to share but are building up your courage behind closed doors, I’d recommend listening to the audiobook “Can’t Hurt Me” by David Goggins. It is by far the most powerful audiobook I’ve ever listened to. If you let it change you, it will.

Quote of the Week: When the stake are high, do you bet on yourself? That’s a sign of inner mastery.” – Dr. Michael Gervais

With Gratitude & Fire,

– Wilkesy

Mike’s Mailbag: Career Capital over Courage

Hola Amigo,

Fill up your cup of joe and let’s go.

#MikeTime this week produced a reflection of sorts on my entrepreneurial ambitions running 4th Line Grind and building Eggnite in a piece called “Career Capital over Courage“.

Career Capital over Courage

Over the Christmas holidays, I delved into the audiobook “So Good They Can’t Ignore You” by Cal Newport. I’ve followed Cal’s thought leadership for years (TED talk “Why You Should Quit Social Media”) but this was the first actual book of his I’ve read / listened to.

It explores the notion of why millennials should opt for building career capital (aka. rare & valuable skills) over pursuing and trying to monetize passions.

Why is this important? Well, because this very thought haunts many 20 and 30-somethings on a daily basis, maybe even you.

Chances are, when scrolling through YouTube, you get pop up ads from various millennial gurus who escaped the grasp of the corporate world to monetize a passion (or create BS click-bait) from their laptop and travel the world while doing so. The glorified montage often leaves the viewer with the message what are you waiting for? Muster up the courage and take the leap.

You start to wonder if the key to leaving your day job really is just a matter of building up the courage to leave the known in favor of pursuing all the passions bottled up inside of you?

Let me share with you my own story circa’ March ‘17 and explain why, at least in my own experience, courage and passion only get you so far…

Full article here -> https://www.linkedin.com/pulse/career-capital-over-courage-mike-wilkes/?published=t

Quote of the Week: A business is like a canoe. The greatest risk is getting in and out” – Logan Day

Song of the Week: The Knife” – Maggie Rogers. Full album “Heard it in a Past Life” dropped last night and is all kinds of fire…

With Gratitude & Eyes Ahead,

– Wilkesy

Mike’s Mailbag: When 7/10 is Better than 10/10.

Hola Amigo,

Is your coffee hot? If so, let’s get rolling.

Mike’s Mailbag is up & running in 2019 under the notion of giving more 7/10’s. More on that below…

But first, just one clip for the week, some background on the “Foundational Five” pillars behind Mike’s Mailbag, and my opening thoughts for the year in a new section called “What I’m Pondering / Grappling With / Grown From“.

  • If you can’t think greater than how you feel, or feelings have become the means of thinking, by very definition of emotions, you’re thinking in the past. And for the most part, you’re going to create the same life.” – Dr. Joe Dispenza on Impact Theory. Whether you call them resolutions, goals, systems, if you are committing to change yourself in 2019, this video is unbelievably thought provoking.

What I’m Pondering / Grappling With / Grown From:

I’ve never been more content to put a calendar 365 days in the rear-view mirror. 2018 was a year of struggle, pain, difficulty caging my monkey mind, and learning a lot of life lessons the hard way (entrepreneurship & business, personal relationships, mental health).

As the year progressed, the tides started to turn when I started down a new career path. I tried to mentally prepare for the step up in responsibility joining a fast-growing, disruptive start-up making waves on a national scale. Like a lot of challenges in life, you can never really fully prepare yourself and just have to learn to swim amidst the chaos.

It has been a very enriching experience but up until now, the rigor of getting up to speed in the business forced me to sacrifice a lot of what I dub “Mike Time” – sacred time where I dive into building knowledge and exploring creative outlets. Namely, writing Mike’s Mailbag.

I recently had coffee with my mentor and was running him through a laundry list of things ruminating in my mind. I’ve always maintained that I would only write my Mailbag if I could give it 100% effort. He challenged me on that notion within the context of the increasing demands on my schedule. His message went something like this, “Mike – as you grow older, your life becomes less and less about you. There are very few things that you’ll be able to allocate 100% effort and dedication to. You need to become more comfortable giving more 7/10’s on effort — it’s the cost of participation. Otherwise, you’ll end up doing very few things in life outside of work if you’re only willing to engage at 100%.

Before you say, easy Mike, that message wreaks of mediocrity. Hear out the rationale – the point is not to diminish your standards or quality of work (nor reduce effort on the primary activity(s) in life -> spouse, kids, career, whatever it is for you). It is to learn to scale your time more effectively, cut out the slack and bullshit (social media, aimless nights of drinking, Netflix, etc) in your life to focus on enriching elements that pay personal dividends.

In turn, the benefit of you participating in more creative, athletic and social outlets will lead to your new 7/10 becoming better than your previous 10/10. The net effect of not doing an activity because of only engaging at 10/10 effort is ZERO.

Hopping back in the saddle and writing this Mailbag is my 7/10. Feels a lot better than zero and I’m not going to lie to you, it feels pretty damn good…

My question to you – what is something in your own life that you’ve stopped engaging in because of life getting in the way? If you could muster up a 7, participating would feel pretty good, wouldn’t it?

Song of the Week: The Gaudy Side of Town” – Gayngs

Quote of the Week: “I don’t think you can find peace without going to war with yourself. You have to figure out who you are. People want to jump to peace before they go to war.” – David Goggins

With Gratitude & Eyes Ahead,

– Wilkesy

Mike’s Mailbag: The Mysterious Case of the Peloton

Gooooood Morning,

Let’s get down to it!

  • How do we make sure that the story we’re telling ourselves is in alignment with what actually did happen?” – Oprah Winfrey in conversation to Brene Brown. Ahhhh, the topic of self-narratives and the stories we tell ourselves. I think the rationalized internal dialogue floating around our brains can be both a blessing and a curse. Reason being, at times, we are able to pull ourselves out of a tough situation with a very rationalized, perhaps overly optimistic outcome that gets us over a loss or bad situation. All in all, a positive situation. On the flip side, telling ourselves a false narrative can lead to disillusionment and abdication of personal responsibility for our actions that may have gotten ourselves into the predicament in the first place. If you’re someone with a tendency to over analyze life’s events at times (ie. myself), this video clip is a great “check & balance” to ensure the stories we tell ourselves are in fact truthful.
  • Daryl McDaniels… One of the founding members of Run-D.M.C. and pioneer in the hip-hop industry. I certainly didn’t know much about his upbringing or life in general but this Impact Theory interview goes in depth on it. The story behind Daryl’s fascination with a particular Sarah McLachlan song is quite fascinating to say the least. Two musicians on polar opposite ends of the musical spectrum, yet, Daryl attributes Sarah’s song, “Angel“, as a song that saved his life. This interview is one worth tuning in on. Perhaps one of Run-D.M.C’s most famous songs best sums up mental health… “It’s Tricky“.
  • The title of the article reads “Bloodbath for Canadian Grocers as Consumers Demand Convenience“. The food industry is undergoing massive disruption as startups are challenging an industry traditionally dominated by global behemoths with unrivaled buying power. Equipped with advanced just-in-time (JIT) logistics and supply chain capabilities, nimble business models, an emphasis on freshness, ethical sourcing, convenience, curated experiences, and ability to greater resonate with consumer preferences, food startups of all kinds are making their dent.
  • Any roadbikers or triathletes tuning in? This Fast Company read is for you. All of a sudden it makes sense why those “in” the biking world call the Tour de France a team sport!
  • “The top NHL salary in 2018-19 (in terms of dollars owed, not cap hit) is the $15.9 million John Tavares is set to make in his first year with the Toronto Maple Leafs. Tavares is one of 14 NHLers scheduled to make at least $10 million next season and every one of those players is a bona fide star, Subban among them. By comparison, though, the NBA has 134 players scheduled to make at least $10 million in 2018-19—many of whom aren’t even starters—and 74 players will have higher salaries than Tavares in particular.” – Mike Johnston via Sportsnet article. Wow… Now that’s a zinger of a sport stat!

Song of the Week: A few weeks ago, my good pal, Jer, and I were lucky enough to see Brad Paisley live at Stampede. Needless to say, we both forgot how damn good of a musician and entertainer the guy is. Here are a few of my favorites…

Quote of the Week: Training is like sweeping the floor. Just because you’ve done it once, doesn’t mean the floor is clean forever.” Daniele Bolelli

Happy August Long Amigos,




Mike’s Mailbag: Overcoming Willpower with a Personal Operating System

Happy Saturday Amigos,

Diving right in…

  • Seth Godin. The man behind the altMBA, The Icarus Deception and engine of thought leadership in the marketing world, personal branding, and education space. What strikes me most about Seth’s outlook on the world is his creativity, originality and willingness to challenge conventional wisdom to the “nth” degree. This Impact Theory interview will plant some really interesting thoughts to ponder about how the evolution of our economy over the past 100 years hasn’t necessarily been reflected in the North American education system. This is definitely worth the watch!
  • I am pretty excited to see how the launch of MINDSET Brain Gym in Toronto unfolds. Being someone interested in mental fitness and the world of mindfulness, I am curious to see if MINDSET takes off like OrangeTheory or stays as a niche concept in an upper class neighbourhood.
  • A growing body of research suggests that our bodies function optimally when we align our eating patterns with our circadian rhythms.” – New York Times article by Anahad O’Connor as featured in the National Post. I’ve been getting my Tim Ferriss on as of late and experimenting with some different ways of fueling my body. Traditionally speaking, I have been terrible at following any sort of strict diet or anything that relies on willpower to succeed. I consistently fall off the bandwagon after 2-3 weeks. However, the combination of actually reading up on nutrition, the willingness to challenge the conventional notion of a proper diet and incorporating more of a systems approach (thanks Scott Adams) rather than goals mentality into how I eat has started to show some early signs of success. Regardless of your nutrition and fitness objectives, if your chosen modifications are not “integrate-able” into your desired lifestyle, it will probably mean falling off the bandwagon early on. Willpower and restriction only go so far. * I’m partly including this for my own accountability purposes as my experimentation with finding a sustainable way of fueling my body and mind evolves.
  • I don’t know about you but I find this clip of Mark Zuckerberg and Dan Stillman being interviewed on CNBC in 2004 rather entertaining. Safe to say Facebook has gained more traction than WesMatch!
  • Has anyone tried Masterclass? I’m curious to try out the online learning platform and learn from some of the best in the biz.

Quote of the Week: I prefer the discipline of knowledge to the anarchy of ignorance.” – David Ogilvy

Song of the Week: Emotionless” – Drake. Hardly a novel find but take note of the lyrics Drake chose…

Have a Great Weekend!


Mike’s Mailbag: Why The Best Things in Life Are Backwards

Top o’ The Morning,

Grab a cup of joe and let’s go!

  • Have you ever thought about how to shorten your refractory period of emotional reactions so that your mood doesn’t turn into your temperament? And subsequently, that temperament turning into your full blown personality? I certainly hadn’t… If you’re struggling to pull yourself out of your own headspace or current reality and into a better one, I can’t recommend this Impact Theory clip of Dr. Joe Dispenza enough. “The best way to predict your future is to create it… not from the known but from the unknown. What thoughts do you want to fire and wire into your brain? … Your brain is no longer a record of the past. Now it’s a map to the future. You can’t wait for success to feel empowered. You can’t wait for your wealth to feel abundant. You can’t wait for your new relationship to feel love or your healing to feel whole. That’s the old model of reality of cause & effect. Waiting for something outside of us to change how we feel inside of us.”  Dr. Joe Dispenza. Let this clip percolate for a few weeks and let me know any reflections or thoughts you have down the road… Here is the whole interview if you’d like to dive in further.
  • A top shelf read courtesy of a regular mainstay of the Mailbag, Mr. Mark Manson. This one titled Why the Best Things in Life Are All Backwards.
  • No Dickheads – What the All Blacks Can Teach Us About Building High Performance Teams by Tess Sloane. Great read on what is arguably the most successful sporting team in the world.
  • Awesome Sportsnet feature on Canada’s best swimmer, Penny Oleksiak. Judging by this video and her new training regime, I would not want to be in the seven other lanes at the 2020 Olympics when Penny is in the water!
  • Zero NHL franchises on Forbes Top 50 Most Valuable Sports Franchises in the world.

Song of the Week: Vino & Vinyl: Vol 15 – Route 19 Blues. If you like the cut of this playlist’s jib, there are 14 others to tune into…

Quote of the Week:“It might help some of you to think of yourself as moist robots and not skin bags full of magic and mastery. If you control the inputs, you can determine the outcomes, give or take some luck.” – Scott Adams

Make it a Great Friday,


Mike’s Mailbag: The Kananaskis Revival

Gooooood Morning,

I hope everyone had a patriotic Canada Day long weekend celebrating the great nation we call home. While the world and our country is flooded with all sorts of chaos and irrationality on many fronts, there still aren’t many (if any) places I’d rather live.

  • If you’re an entrepreneur, thinking about starting a side hustle, or simply curious about what makes certain music and books get more popular with time (while the majority fade into abyss beyond their initial release), you might be interested in checking out the book, Perennial Seller: The Art of Making and Marketing Work That Lasts by Ryan Holiday. I’ve listened to the audiobook 2x over to take notes the second time around. To me, Ryan is a voice of reason for the Millennial generation and is a brilliant mind well beyond his years. “People claim to want to do something that matters yet they measure themselves against things that don’t. They track progress in microseconds and likes, not years.” – Ryan Holiday
  • The Kananaskis Revival. It’s here and its real. I attended a business conference, 55North, in Kananaskis a few weeks ago and witnessed the rebirth of one of Alberta’s true Rocky Mountain gems. The golf course(s) are in mint condition and looking better than ever. Pomeroy Lodging (an Alberta based lodging company headed by one of Canada’s Top 40 Under 40) purchased the hotel and has invested a great deal of time, thought, capital and effort into transforming the lodge into a beautiful, modern oasis in the middle of the Kananaskis Valley. They also took a page out of the Scandinavians playbook and built a 50,000 sq foot Nordic inspired spa that is all kinds of cool. I’d highly recommend (re)checking out the revival of this Albertan gem on the edge of the Rockies!
  • Most know Matthew McConaughey as an actor from Texas that:
    • a) likes to take off his shirt off
    • b) likes to barbecue
    • c) creates really good movies
    • d) However, he also happens to have some really interesting insights on how to live a life worth living. I’ve been chewing on his message the past couple weeks and thought I’d share it with you… One of my favorite quotables “don’t drink the Kool-Aid. It tastes sweet but you will get cavities tomorrow. Life is not a popularity contest. Be brave. Take the hill. But first answer that question… what’s my hill?” – Matthew McConaughey
  • A close friend of mine sent this Toronto Life article to me titled “A Restaurant Ruined My Life” in the early days of my entrepreneurial journey last year. It is an extremely gripping account of one man’s journey into opening a restaurant and the immense hardships it caused him, his family, and life in general. Refreshingly honest to the point of giving you chills…
  • Last but not least, has anyone tried this cool clothing startup, UNTUCKitThe Ideal Shirt For The Untucked Man? If you’re like me and require a collared shirt big enough for your upper frame but aren’t blessed with height on your side, leaving a dress shirt untucked with jeans resembles more of a night gown. UNTUCKit is opening their first Canadian store in Toronto this fall. Fun fact: Brad Richards was their first brand ambassador in NYC. ** While I don’t usually touch on fashion in the Mailbag, I’m a big fan of entrepreneurs identifying niches in the market that are pain points for consumers at large. This is a prime example.

Coffee of the Week: If you’re a fan of cold brew coffee but aren’t a fan of paying ~$5.00 for a cup (that’s often loaded with ice), try making your own cold brew at home. It’s surprisingly easy once you have the right materials, is a lot cheaper, and lasts a long time if properly stored. The beauty of it is you can take the concentrate and add ice cold water or boiling water if you fancy a hot cup of joe to start your day. This is my go to foolproof method for making cold brew.

Song of the Week:Sit Next to Me” by Foster the People. A friend of mine got me hooked on this jam over Canada Day weekend. If you’re a fan, check out their whole Sacred Hearts Club album.

Quote of the Week: The things we are striving for are just the bait. Struggling to get them forces us to evolve and it is this struggle towards personal evolution with others that is the reward.” – Ray Dalio

Happy Stampedin’,